The Brand Called America

From Morris Berman:

“American English, he writes, has more than 200 synonyms or related expressions for the word ‘swindle’, and when two Americans get together, they pretty much understand that the other person has an angle or agenda and is trying to promote it. We are a people relentlessly on the make, we are all encouraged to develop “The Brand Called You” and market it. It reminds me of the comment made by the comedian Chris Rock, that in the United States, when you are talking to someone, you are actually talking to that person’s agent.”

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